dressing to “wow”

Ynez Sines is an overnight celebrity. Others have traveled similar paths to sensational success, like Kim Kardashian, a darling of reality TV. Her body hugging fashions with plunging necklines accentuate her natural assets, which include a gorgeous face. These days, such apparel seems the style of choice for reality TV divas. Picture the women of the “Housewives of…” shows, “Jerseylicious,” “Bethenny Gettin’ Married?,” “Keeping Up With The Kardashians,” the “Batchelor,” and  “Batchelorette.” So why the uproar over Sines?

Women dressing to attract men probably began with our prehistoric ancestors. Like their contemporary counterparts, cave women needed an edge over the competition. Capturing the strongest cave man was essential to keeping  food on the table. But we’ve come a long way in dressing for survival, to dressing for the WOW factor. Where a woman might have narrowed her audience to a handful of men, she now wants to impress every man who sees her. And that can range from a roomful to a worldful, of men. Grabbing the attention of the competition is an added bonus. Maybe the media’s coverage of “red carpet” events has contributed to our narcissism.

We have increasingly turned our focus toward better health, including a better body image. Efforts to eliminate anorexia and bulimia are ongoing, as is obesity. On one hand we are attempting to regain control over our bodies so we can live our best lives; on the other hand, we continue to worship celebrities and models for their rocking, good looks and hip, hot fashions. It seems like an oxymoron to be striving for self-acceptance, while remaining shackled to our desire to look like someone on a magazine cover or a TV show. It’s as convoluted as trying to save in this economy, while trying to spend our way out of a recession. It’s a struggle, but it can be done. I guess.

Sines is neither a reality TV diva, nor a red carpet regular; she works in an all male environment which, for the most part, revels in grunge and sweat. So why the need for body hugging styles and plunging necklines as a 9-year-veteran, professional sportscaster? Her response? That’s how she’s always dressed, and she’s not making any changes to her wardrobe. So why twitter that she was “embarrassed and uncomfortable?” It’s like “wanting her cake and eating it too.” So what’s wrong with that? Don’t we buy a cake to eat it?

I’m guilty of having worn hot pants in the day, even in Guadalajara in the early 70’s when I was a summer program student at a local college. I dressed provocatively to captivate my husband when we were dating. Obviously my tactics worked, 40 years later we’re still celebrating marriage. But I’m almost certain I wouldn’t have dressed to provoke unwanted cat calls from football players, of any ethnicity. I think it would be similar to walking past construction workers in tight jeans and blouse. 

I’m not averse to athletes, having dated the captain of the football and basketball teams in high school. It just seems that their attention would naturally be drawn to the human body, since playing sports involves their bodies. Being in a locker room is probably like being in a frat house, with behavior bordering on bawdy. I wouldn’t want to witness what goes on, but that’s my choice. According to journalist Cokie Roberts on GMA this morning, Sines presence in locker rooms is part of her job as a sports reporter.

The stand-off between Sines and athletes in locker rooms is being addressed by the NFL, and in the court of public opinion. I don’t think we’re looking for a winner; I think we’re looking for both sides to be accommodating, going forward. The best scenario would be if Sines modified her professional dress, and the players were more respectful in the presence of female reporters. Whether that happens or not, is for both sides to decide. Of course the resolution will impact the female-male professional relationship, beyond the locker room. Miniscule, small, medium or large, change is already underway. Eyebrows have been raised, so there’s no going back.

accommodating change, for the better…hugmamma.